Nestlé Purina Australia unveils new Smart Bowl for pets

Nestlé Purina Australia connects Smart Bowl to help pet owners feed the right food, in the right portion, every time.
Nestlé Purina CHEKR Bowl

The days of ‘pet fret’ and struggling to understand what food and how much food is right for your pet may soon be over.

Nestlé Purina Australia today unveiled Nestlé Purina CHEKR, a connected Smart Bowl and accompanying app, to help pet owners better understand the needs of their pet to ensure optimal care nutrition – all from the palm of their hand.

Unveiled at the Amazon Web Services (AWS) Summit Online in Australia and New Zealand 2021 today, Nicole Battistessa, General Manager of Nestlé Purina Australia said, “As a pet owner, I understand just how difficult it can be to know what to feed your pet and how much to give them as they transition through different ages and stages of life.

“That’s why we developed Nestlé Purina CHEKR – to help provide peace of mind to pet owners and further enrich the lives of their furry family members.”

Nestlé Purina CHEKR leverages AWS IoT Core, AWS IoT Analytics, and Apache Solr (an open-source enterprise-search platform) to connect devices to the cloud and process hundreds of data points to deliver personalised food recommendations.

Pet owners input the breed, age, size, feeding frequency, and dietary considerations for their pet, and the app delivers a personalised food recommendation.

The Smart Bowl helps pet owners to dispense the right amount of food for every meal, monitors consumption, and combines this with data on the pet’s activity levels, to give even more personalised recommendations on what kind of food and how much the pet should be fed.

The app also helps pet owners stay on top of their pet’s health needs by including built-in reminders for flea prevention and worming treatments, vaccinations, and grooming appointment scheduling.

The app links to the Nestlé Purina store, and offers subscription options, allowing pet owners to make a purchase directly, and have it delivered to their door.

“Nestlé Purina CHEKR then tracks consumption and pet activity and over time and will make further recommendations on which pet food is best suited to your pet’s needs and how much your pet should be fed,” Ms Battistessa continued.

“Our data scientists will continue to use the insights and examine everything from how different breeds eat, what shape of kibble is more desirable, to how we can further improve our pet’s oral health – with the aim of helping pet owners to have healthier, happier pets.”

Nestlé Purina CHEKR is currently completing its testing and trial phase with plans for it to be available soon to pet owners via Australia’s top breeders.