Aussie favourite makes a comeback

Aug 18, 2015

Some things just get better with age, and after more than a decade away from our shelves, ALLEN’s Jelly Tots are making a comeback.

Last sold in Australia in 2004, ALLEN’S Jelly Tots, have been re-launched and revamped, this time with no artificial colours and with portion advice on packs.

The packs have been redesigned to feature the names of real ingredients rather than confusing numbers, as well as digital QR codes that link to more in-depth nutritional information. They join the ALLEN’s 100 per cent no artificial colours range of family favourites.

Accredited Practising Dietitian and Nutritionist, Nicole Senior, said redeveloping the full range of ALLEN’S confectionery with no artificial colours and clean labelling was welcome news. 
“Parents are looking for more natural ingredients and they are looking for labels that they can understand,” she said. 

Ms Senior said balance and moderation were key for a healthy lifestyle, and having portion guidance on pack was a helpful tool for parents.

“Treats are okay in moderation. It’s important to understand portions so that you can make good decisions when it comes to the foods you eat,” she explained.

Nestlé General Manager – Confectionery, Martin Brown, said the changes to the ALLEN’S range were part of Nestlé’s ongoing initiatives to help people improve their nutrition, health and wellness. 

ALLEN’S new Jelly Tots and Tangy Tots are in store this month. 

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